In the News

Ross Rebagliati and Ross’ Gold™ have been featured and continue to be featured in the media on television and print including VICE, The Washington Post, USA Today, High Times, NBC, CBC, CNN, Yahoo Sports, Die Welt, CTV, The Toronto Star, The Denver Times, Sports Illustrated, The Pique,, Whistler Question, NORML, Huffington Post, Transworld Snowboarding, The Daily Telegraph, and more.   Here is some selected media:

Legalization of recreational marijuana met with cautious optimism in the Okanagan

March 27 2017 – Global TV News

“I think it’s going to be a sigh of relief. It’s going to reduce the anxiety among the population and of course the industry too as far at the law is concerned,” Rebagliati said. (Video)  See global TV.

Outcast to Entrepreneur: Olympic Champion Ross Rebagliati’s Cannabis Redemption

March 22 2017 – Leafly

On a recent Wednesday morning in the ski town of Kelowna, BC, the late-winter hush was broken by the rumble of a diesel Power Stroke engine rolling down Bernard Avenue. The red Ford F250 Super Duty snugged into a streetside spot. The driver, a middle-aged dude in a zip-up hoodie, rifled through the cup holders for loose change.

Coins in hand, the driver fed the meter and smiled.

“Even if you win gold,” said Ross Rebagliati, “they still make you pay for parking!”  Please visit Leafly for the full article.  

The Best, Most Dubious Excuses of the World’s All-Time Dopers

February 28 2017 – Outside

Canadian snowboarder Ross Rebagliati briefly relinquished his country’s—and the Olympic Games’—first-ever giant slalom gold medal in 1998 after popping on a urine test for marijuana. He famously contested the findings by suggesting he’d been around people smoking weed but hadn’t smoked it himself since the year before the Olympics (part of his strict prep regimen). Rebagliati would later reclaim his gold after a unanimous ruling by the Court of Arbitration for Sport, but he has never fully distanced himself from the green. In fact, Rebagliati even parlayed his infamy into a signature cannabis brand: Ross’ Gold.  See full article at Outsideonline.

Ross’ Gold™ and Ross Rebagliati featured on front of Hydrolife Magazine in the USA and Canada editions

February 1 2017

Ross featured in a ten page spread in magazine talking about everything from his experiences to modern growing techniques.  Please visit Hydrolife.

Ross’ Gold™ and Rokin To Launch the New Gold Standard in Vape Pens

January 17, 2017 – Company release

The Rokin Cyclone™ Ross’ Gold Special Limited Edition uses Rokin patent pending technology to advance the comfort and healthfulness of our products. Each kit will include 3 sealed leak resistant atomizers featuring a patent pending cooling drip cap that reduces the temperature of the vapor to provide a smoother more satisfying experience. The kits also include a USB wall charger, ego charger, stainless steel dab tool and a silicone container with two compartments. Launch of the Ross Gold Special Edition Cyclone™ to Take Place at High Times Business Summit in Los Angeles Jan 19th to 20th 2017.  Read more.

Green Progression: Weed and Snowboarding in British Columbia

By TransWorld SNOWboarding

Rebagliati scored the cover of TransWorld with a method, just one image of eye-popping BC terrain and snow that was broadcast in magazines and videos. Blackcomb’s opening prompted an exodus of riders from every province, who quit school and ditched jobs to migrate up Highway 99. What did they find at the end of the Sea-To-Sky Highway? Heaps of dense coastal powder, pillows, and weed. Read more at Weed to Snowboarding

Portland, OR KXTG, “The Game” – How does cannabis help athletes?

December 30, 2016  KXTG The Game Portland OR
Ross Rebagliati won the first ever Olympic snowboarding gold medal, but is currently in the news for what he cannot do. He talked to Chop on Friday about being barred from the United States due to his ties to marijuana and his advocacy for cannabis.  Listen Here.

Ross Rebagliati fights U.S. border ban stemming from pot use

 December 27, 2016 CTV News Canada

Admitting to marijuana use can cause complications at the U.S. border, no matter who you are.  That’s the lesson from immigration experts as Olympic snowboarding champion Ross Rebagliati battles an ongoing ban on travelling to Canada’s southern neighbour.   See the video at  Ross Fights US Border Ban


From Gold To Green: The Ross Rebagliati Story

 December 27, 2016

Ross Rebagliati has certainly come a long way since the day he received the news that he was to be stripped of his Olympic gold medal (which was later reinstated), turning adversity into entrepreneurial success. Along with his partner Patrick Smyth, Ross is set to be on the front-lines of Canada’s pioneering legal cannabis market.   Read more here.